Coach's Blog
- July 1, 2007
- Get Ready to Be Fired…
Good morning, fellow coaches. Yes, that’s right, I said get ready to be fired. Not a very motivating way to start a blog entry, I know, but branding that phrase into your mind as a coach can be one of the safest things you can do to ensure you stay in business. Why?
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- June 1, 2007
- Moses on Corporate Values
Good morning, fellow coaches. In our coaching philosophy at BusinesssCoach.com, we’re big on teaching our leader-clients to build company values in their firms. One of the first activities we do is begin on paper exercises for CEOs to discover the company commitments they want their employees to keep in common as they do business. Problem is, many of our clients come back with lists of fifteen or twenty values that all seem equally important.
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- May 15, 2007
- Take my Client….Please!
Getting more clients is (relatively) easy; getting more of the right customers requires more effort, but the payoff is astronomical to you. What’s the “right” customer? It’s someone who is highly coachable, in an industry where you have your greatest knowledge and success, who understands the process and long term nature of transformational coaching, and is in agreement with your fees and your value. Wouldn’t you want more clients like that?
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- May 1, 2007
- Are You Targeting the Right Market for Your Coaching?
Good morning, fellow coaches. The good news about business coaching is that it is portable: you can coach people from anywhere in the world. The bad news is that this gives you such a big target of prospects to aim at, you may not hit anything. Many coaches decide to target market when they begin their practices. If this is your strategy, I want to spend a couple of blog entries to give you some rules for the game.
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- April 15, 2007
- Overcoming the “I’m Too Busy for Coaching” Objection
Good morning, fellow coaches. I‘ve heard it many times, and so have you, the familiar objection by business owners regarding coaching: “ I just don’t have the time to dedicate to being coached right now” . I’d be interested in getting some feedback from some of you on how you’re answering that one.
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- April 1, 2007
- Sales Coaching: Enjoy the Ride and You’ll Hit Goal
- This last week I’ve been working in the operation of a client with a tough combination: he’s got a sales challenge in his organization, but he’s’ got zero personal selling experience. His approach to his young selling staff has been to harp on month end numbers repeatedly, threaten consequences, and offer well meant but arcane suggestions from the sidelines that are silently laughed off by his sellers.
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- March 15, 2007
- Coaching Your Clients In Contagious Marketing
- Good morning, fellow coaches. I’ve been in two meetings in the last week in which the development of new Internet businesses was the exciting topic of discussion. Both of these discussions centered around developing Internet community sites for professionals in two distinct fields, with revenue generated through ad revenue based on click through traffic or on membership fees to the site and the cross selling of product revenue.
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- March 1, 2007
- Better to be Write Than Right (A Tool for Handling Workplace Conflict)
- Good morning, fellow coaches. One of the experiences with coaching clients we all face is helping them to manage conflict at their workplace, particularly at the C level. It’s always tough for really good leaders, partly because they’re often more sensitive, thoughtful and passionate than the average business leader out there. These qualities are what led them to engage us as coaches. They are qualities that mean that they care deeply about their enterprises. But they are qualities that also make conflicts on the job more deeply troubling for them. So what do you do to help?
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- February 1, 2007
- Coaching in the Future: Maximum Opportunity
- Good morning, fellow coaches. If you are a corporate world refugee like me, you’re probably making more money and living with less stress now that you’ve taken the leap (or gotten a “downsizing push”) to operating on your own. I see advantages that I use every day from my corporate experiences as I coach, and I’m glad I served my time in the “system”. But it’s important to remember that the future of business is not in the hands of the Fortune 500; it is instead in the energy of the 95% of American businesses that are still privately owned and operated by entrepreneurs.
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- January 1, 2007
- Make This the Year You Win the “Buy In” Battle
- Good morning, fellow coaches. We’re starting a new year together in this great game of coaching others to breakthrough success, and I want to hit you with a challenge: make this the year that you create “big buy in” among your coaching clients. Nothing can give you longevity with your clients and leverage big change like this factor.
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